Mark Gurman for Bloomberg, ‘Apple Prepares to Launch 5G iPhones Into Unready U.S. Market‘:
Apple Inc. is set to embrace 5G as one of its most significant additions to this year’s iPhones, but the technology is still not ready for the masses in the U.S.
That’s because the country’s three largest wireless carriers, Verizon Communications Inc., AT&T Inc. and T-Mobile US Inc., have yet to roll out 5G in a way that provides consistently higher data speeds or widespread coverage. If these companies do not dramatically upgrade their networks soon, many consumers buying the latest iPhones could find this year’s premier feature underwhelming.
But wait, Ian King for Bloomberg, just one year ago, ‘Apple’s 5G iPhone Delay Stings as Next-Gen Devices Hit Shelves‘:
Apple Inc. is planning to bring 5G to the iPhone next fall, more than a year behind some rivals. The company can ill afford to let the timing slip. […]
Fifth generation, or 5G, is off to a much faster start. There were 31 commercial 5G service launches in 17 countries by the end of the second quarter of 2019, less than a year since the first offering, according to research firm IHS Markit. In contrast, it took about four years for a large number 4G roll-outs, the firm noted in a recent report.
Gotta love Bloomberg. It seems 5G is either already here or way in the distance compared to Apple’s plans to launch a 5G iPhone. A year ago Apple missed the boat — 5G was everywhere and customers were missing out. But now that Apple has a 5G iPhone coming out, the 5G technology isn’t ready and customers will be underwhelmed! It’s everywhere but not ready, according to Bloomberg.
Bloomberg is such a bullshit technology publication. Everything feels like a clickbait headline written to frame Apple as negatively as possible.
It’s good Apple has a 5G iPhone coming out, even if in some areas 5G isn’t there yet. Many people upgrade their iPhones every three, four, or five years, so while a new iPhone 5G owner may be on a 4G network when they crack open the box, within a year or two they’ll automatically get faster 5G speeds, and that seems like a good thing. (A better thing would be the carriers to have their networks working on reliable 5G already, but c’mon, it’s not like they’re made of money.)
Also, it’s good Apple is able to release a wide range of iPhone sizes and colors. People like having unique devices, and one size does not fit all.
There’s nothing controversial regarding Apple’s upcoming iPhone announcement except how Bloomberg wants to frame it, and all they ever do is frame Apple news in the worst light possible. Apple is far from a perfect company, and they deserve their fair share of scrutiny, but Bloomberg is making up a controversy where there’s just a couple of new iPhones.